Yahoo! and Apple Earnings Mean What???

I have been burned by the stock market on more than one occasion, but I remain fascinated and fully invested in the market even though my trading funds have been significantly reduced in the last 3 months.
With that cleared up, it seems that the current market has priced in the ‘worst case’ scenario for most [...]

5 Text Advertising Networks for Small Business Marketing

Small to medium sized business can use today’s internet to run display media like the traditional big brands without breaking the pocketbook. Here are 5 places where you can run text (or in some cases traditional banner) ads to targeted audiences about your product or service.
Google Placement Network
Placement targeting is an AdWords [...]

Microsoft and Yahoo Hostile Proxy Fight?

After the failure of software manufacturer Microsoft to directly acquire popular search engine and portal Yahoo, a billionaire investor has initiated a hostile proxy fight aimed at replacing the Yahoo board of directors. Yahoo responded by delaying its yearly board meeting and releasing a lengthy letter criticizing the investor’s move to compel a merger between [...]

How Yahoo’s New Minimum Bid Affects You

The popular search engine Yahoo has new policies regarding the minimum bid on their pay-per-click listings. In the past, Yahoo’s minimum bid was uniformly ten cents, but it now varies depending upon the keyword and other factors. There are some steps advertisers can take to potentially qualify for lower minimum bids on their keywords of [...]