Strategy Lab
Maximizing Your Blog’s Potential
Creating a blog has become so easy that most people have no trouble doing so. It’s easy to throw together something using wordpress or a similar tool and just start posting. However, blogs have a purpose, or at least they should. A blog is another way for smart businesspersons to market themselves and to build [...]
How important is PageRank?
With all the ups and downs of websites’ PageRank many people are wondering how important PageRank really is. First of all, you have to understand that PageRank does not equal search engine rankings. PageRank is actually often at least a month out of date. Besides that it has little relation to the actual rank your [...]
Why Isn’t Your Site Selling?
In order for your business to survive your website has to sell, it’s that simple. So what if your site isn’t selling? Well, don’t quit just yet. It may be a problem that is easily solved. Here are some reasons why your site may be underperforming and what you can do to improve the situation.
The [...]
Getting Credit for DMOZ Listing
A recent note on DMOZ listings generated from SEOInsites.com
Several of their SEO tools don’t register DMOZ registrations because the DMOZ page isn’t actually in the Google Index. This would also mean that there is no link popularity being passed from DMOZ.org to the website that is DMOZ registered. Here is an example:
Colorado Christian University [...]
Effective Banner Ads
Banner Ads have been part of the Internet for a long while, since 1994 when AT&T placed the first one on wwww.hotwired.com. The main purpose of a banner ad is to create an impulse decision by a web surfer. With an average click-through rate of about .5% many people wonder how to make them more [...]
