Chuck Aikens » My Projects

March Madness Video Clips – vault.ncaa.com

chuckaikens — Sun, 28 Feb 2010 19:38:32 +0000

In the SEM industry, you don’t always get to choose the projects that you get to work on. Here’s a new project that my team and I are looking forward to -> The NCAA Basketball Video Vault.

Basically, the Vault enables fans to search for individual plays and highlights from their favorite NCAA men’s basketball teams and athletes from NCAA Sweet Sixteen® games through the championship games of the last decade (2000-2009).

I think one of the coolest features is that you can post comments about specific moments within the Vault’s game timelines and share them through links or Twitter and Facebook.

Comments will show up on their Twitter and Facebook pages with links back to the exact moments in the Vault games they selected, creating conversations among millions of March Madness fanatics.

You have to play-around with the site to really appreciate how it works. And it will give me a great excuse to ’spend some time at the local sports bar’ during March Madness.

Website SEO Audit Service Launched

chuckaikens — Mon, 13 Oct 2008 21:39:42 +0000

WebsiteSEOAudit.com introduces a new website SEO review audit service for companies looking to develop a strategic search engine optimization strategy. Three different SEO review packages ranging from $1,000 to $5,000 with a discount being offered for website developers and search agencies.

Every website SEO audit reviews the search friendliness of a website for search engine robots as well as the technical framework and architecture of the website. Based on the websites targeted keywords, the page content and back links are audited for proper support of these keywords.

SMX Local Mobile – Denver 2007

chuckaikens — Wed, 03 Oct 2007 14:19:19 +0000

I participated on a panel discussion for SEO Best Practices at SMX Local Mobile earlier this week and had a lot of fun doing it. It was my first time participating on the panel and it was a lot of fun. The other presenters included Vanessa Fox, Matt Van Wagner, and Gib Olander. The presentations went fast as we each had 10 -15 minutes on the clock. If you are looking for a copy of the presentation, I uploaded a PDF copy of my Local Search SEO presentation.

I wanted to say thanks to everyone that attended the presentation (there were some great questions), Chris Sherman and SMX for the opportunity, and for the blog mentions out there including:

It looks like these guys were paying attention. Hope everyone that attended SMX enjoyed the conference. I got a lot of questions after the panel discussion, feel free to followup on any of those issues.

SMX Local / Mobile – Speaking Today in Denver

chuckaikens — Mon, 01 Oct 2007 14:27:20 +0000

The SMX Local / Mobile conference kicks off in Denver today. With this conference being held less than 15 minutes from home, it presented a great opportunity for my first panel speaking engagement. The show kicks off this morning and my presentation on Local Search SEO is slotted for 1:15 PM. I will be explaining the geo-modifier strategy that was deployed for two clients; while the strategy and technique and fairly simple…the results were great and continue to improve as more industry and local links are being added.

LION Announces Sale of Mortgage 101 Website Property

chuckaikens — Sun, 30 Sep 2007 11:00:16 +0000

Well, it is official! LION has sold the Mortgage101.com website to Internet Brands. Here is a quick link to the press release on Yahoo! Finance with more information and quotes. I have meet a few of the people at Internet Brands and I think the web site will be in good hands, they have several real estate and mortgage web sites including Loan.com, LoanApp.com, and RealEstateABC.com

SMX Local Speaking Engagement

chuckaikens — Fri, 10 Aug 2007 05:14:47 +0000

A quick update: I have been selected to participate in a panel discussion here in Denver at an upcoming search engine marketing conference. The show is Oct 1st and Oct 2, here is a quick look at my panel slot:

SEO Best Practices for Local Search
Optimizing local content requires different approaches and techniques than traditional SEO. This session focuses on the proven best practices that can help your content rank well in local search results.

Moderator:
Chris Sherman, Executive Editor, Search Engine Land

Speakers:

Alex Porter, Vice President of Business, SearchAdNetwork

Matt VanWagner, President, FindMeFaster

Vanessa Fox, Product Team Lead, Zillow

Chuck Aikens, SEO Director, The Booyah Agency

Looking for Part Time Marketing Coordinator

chuckaikens — Fri, 20 Jul 2007 19:14:49 +0000

I am looking for a part time person to help with search engine marketing activities for around 20 clients. I work from my home and will need someone who can work both remotely and also meet once per week.

Previous experience in any of the following is a plus: project management, internet advertising campaigns, paid search for google or yahoo, search engine optimization, email marketing, web development, web design, social networks, online video, email marketing campaigns, web analytics, internet based sales, office administration, blog writing and management.

Hourly needs range from 10 – 25 hours based on experience and ability to handle larger and more complex tasks.

About Market Vertical Partners

chuckaikens — Sun, 08 Jul 2007 17:57:47 +0000

Market Vertical Partners is an Internet marketing firm that provides search engine optimization services. Our search engine experts provide top-level consultation and education to businesses across the United States. We help businesses leverage the reach of the Internet, increasing their visibility and achieving success through search engine optimization and strategic Internet marketing campaigns.Market Vertical Partners offers a combination of search engine optimization execution, expertise and consulting. Market Vertical Partners believes that the best Internet marketing strategies integrate search engine optimization, sound web development practices, and Web site analytics. We focus on delivering a creative approach that gets you a high return on your investment.

Market Vertical Partners understands that effective search engine marketing is complex: it’s half scientific and half artistic. Success requires much more than the basics of keyword identification, site optimization, and web analytics software. We understand the importance of accurately communicating your brand and your unique market position to search engine users. And we understand that now, more than ever, the Internet experience your customer has plays a critical role in their overall experience with your company. Let us help you ensure that that experience is positive.

Learn more about Market Vertical Partners

About Mortgage 101

chuckaikens — Sun, 08 Jul 2007 04:01:48 +0000

Mortgage101.com is a leader in educating online consumers about the mortgage process and connecting them with the best rates, programs, and local mortgage companies. Developed in 1996, the website is visited by over 750,000 consumers monthly, connecting them to an online network of over 700 mortgage companies. Mortgage101.com has active partnerships with leading real estate sites, industry leading mortgage lenders, and industry technology innovators to ensure the site brings the best possible experience for its users. The Mortgage101.com network includes over 26,000 affiliate sites that deliver mortgage information, calculators and real-time rates with their own “look and feel.”.

Mortgage101.com is based on advanced database server and .NET technology from Microsoft using Microsoft Windows® 2000 Server running IIS® 5.0 and SQL Server® 2000. The database and web servers are located offsite at a tier-one data center hosted through AT&T, and has multiple, redundant network connections representing the most advanced, scalable transaction platform in the mortgage industry.

Visit Mortgage101.com

About The Booyah Agency

chuckaikens — Sat, 07 Jul 2007 22:14:38 +0000

The Booyah Agency is a boutique online advertising agency specializing in Search Engine Marketing. We build profit and success for our clients through affordablecampaigns at Google and Yahoo. Then, we take the wealth of data that comes from deeply tracking search campaigns, and leverage it to create comprehensive online programs for long-term growth.

The boutique approach means that we do not manage hundreds of customers or use faceless black-box software. Instead, we take the time to deeply understand your business and act as partners and project leaders to help you design, track and manage online marketing campaigns.

We combine best-in-class technology, methodologies, and expertise to maximize every marketing dollar you invest. Our ultimate value comes from the relationships we build with you, the fresh ideas we bring for your consideration, and our nimble implementations that keep you ahead of the competition.