Subdomain vs Subdirectory – What is Best For SEO?

The debate between SEOs (Search Engine Optimizers) on whether to use a subdomain or a subdirectory for organizing website content has been around since the beginning of Search Engine Optimization. Some of it is left up to the personal preference and past experiences of the SEO, but depending on the situation, it sometimes makes more [...]

March Madness Video Clips – vault.ncaa.com

In the SEM industry, you don’t always get to choose the projects that you get to work on.  Here’s a new project that my team and I are looking forward to -> The NCAA Basketball Video Vault.

Basically, the Vault enables fans to search for individual plays and highlights from their favorite NCAA men’s basketball teams [...]

Chuck The Talking Truck Commercial

My co-workers thought this video commercial for “Chuck The Talking Truck” by Tonka was pretty hilarious.  I guess I was slightly amused   My favorite was….”Talk to Chuck and He Takes Off”….enough goofing off….”Let’s Get to Work”!
http://bit.ly/9XnbMk

9 Basic Link Building Tactics

Here is a quick list of common link building tactics that you can use 100% of the time for any SEO project.
Remember, this is outside of compelling content that will go ‘viral’ and assumes that no competitor research or link building strategies have been developed.
It is meant to be a quick list of the basic [...]

Finding Time to Blog

I must admit that finding time to write a blog article has proven to be more challenging than I ever imagined.
Like many people, I suppose I make ‘blogging’ more complicated than I should.  I keep waiting to see if I can break a ‘hot story’ or say something ‘remarkable’.
I send over 50-75 (maybe even 100) [...]

What is Real Time & Social Search?

Twitter, Google & Bing – What is Real Time & Social Search?
Real time search and social search are two different things. The main things that make them different are the timeliness of the information they provide and the sources from which they are obtained.  Twitter, Google, and Bing respectively have their own ways of providing [...]

International SEO Tips – For US Companies

A key part of SEO strategy is internationalization. Internationalization involves structuring and formatting web sites so that they consistently receive higher search rankings inside the geographical region being targeted. There are several SEO practices that will result in higher web site rankings when targeting specific regions or groups of people.
Probably the most obvious practice [...]

The Future of Yahoo! According to BING

With a deal being reached between Yahoo! and Microsoft to integrate their respective technologies and strengths, there will be several advantages that will be attractive for the SEO market. The licensing of Yahoo! core technologies should provide several new features for which Microsoft’s new Bing search engine will be able to take advantage. Yahoo! will [...]

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