November, 2007
Search Engine and Internet Shopping Facts
709 million to 945 million: The estimated number of unique individuals who will use the Internet in 2004, all countries combined.
183 million: The estimated number of American residents who will use the Internet in 2004.
34.3 million: The estimated number of United Kingdom residents who will use the Internet in 2004.
16.8 million: The estimated number of [...]
Google Penalizes Pay-Per-Post Bloggers
Izea CEO Ted Murphy made a recent post about Google’s new “modification” of PageRank. It seems that Pay-Per-Post bloggers have had their PageRank dropped to zero overnight prompting Murphy to claim, “Google has proven that PR has little to do with blog traffic, influence or relevance.”
This incident has created a lot of buzz about whether [...]
Web Site Analytics
You may spend a lot of time thinking about optimizing your web site. But, are you also paying attention to your web site analytics? For instance do you know how many unique visitors your site had last week? Or how they found your site? Or what pages they visited before they left? While SEO [...]
Pay-per-call Search Marketing
Many people are familiar with the idea of PPC, or pay-per-click, advertising. However, there is another option for online advertising that you may not be aware of, pay-per-call ads. Pay-per-call ads work very well for local, service-based companies.
If you have a website that doesn’t have online sales, or even a business that doesn’t have an [...]
Facebook’s Move to Add a Shopping Service
Mark Zuckerberg, CEO of Facebook, recently announced the arrival Facebook Ads, which is a new practice of having a user-initiated product endorsement coupled with a marketing message. Zuckerberg said this system ushers in a new “pull marketing” age that allows consumers to endorse the brands they enjoy. He also believes Facebook Ads signals the end [...]
