Search Engine and Internet Shopping Facts

Posted on | November 19, 2007 | Comments Off

709 million to 945 million: The estimated number of unique individuals who will use the Internet in 2004, all countries combined.

183 million: The estimated number of American residents who will use the Internet in 2004.

34.3 million: The estimated number of United Kingdom residents who will use the Internet in 2004.

16.8 million: The estimated number of Canadian residents who will use the Internet in 2004.

Search engine optimization services ranked #1 promotional strategy used by e-commerce web sites.
-ActivMedia Research, September 1999

“97% of Fortune 100 companies has some type of site architecture problem that might give them problems being found by search engines.”
-iProspect

85% of qualified internet traffic is generated through search engines. 75% of searchers never look further than page 1.
-Georgia Institute of Technology

Users looking for products are far more likely to type the product name into a search engine’s search box (28%) than browse shopping “channels” (5%) or click on ads (4%).
-Jupiter Media Metrix & NPD, March 2001

Web users report searching the Internet (57%) and looking for product information (46%) more often in an average day than any other activity except email.
-Statistical Research Inc. February 2000

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