In today’s world of the power of search you may or may not realize that people are searching for you, too. In a survey conducted by The Creative Group, over 50% of respondents said that they would Google or another search engine to find information about a perspective employee. With everything that you’ve ever written [...]
Hittail.com is a service that shows you all the keywords people use to find your website in real time. The service provides a list of your top 10 performing keywords as well as offering the less popular, or Long Tail, keywords that could be used to find your site. The company’s theory is that by [...]
The Long Tail, a phrase made popular by Chris Anderson’s Wired article, refers to the many products that are less popular, but still wanted by consumers. Businesses such as Amazon.com made this kind of purchasing popular and have an extremely successful business model based on it. So, when you are optimizing your site a choice [...]
Creating a blog has become so easy that most people have no trouble doing so. It’s easy to throw together something using wordpress or a similar tool and just start posting. However, blogs have a purpose, or at least they should. A blog is another way for smart businesspersons to market themselves and to build [...]
With all the ups and downs of websites’ PageRank many people are wondering how important PageRank really is. First of all, you have to understand that PageRank does not equal search engine rankings. PageRank is actually often at least a month out of date. Besides that it has little relation to the actual rank your [...]
709 million to 945 million: The estimated number of unique individuals who will use the Internet in 2004, all countries combined. 183 million: The estimated number of American residents who will use the Internet in 2004. 34.3 million: The estimated number of United Kingdom residents who will use the Internet in 2004. 16.8 million: The [...]
Izea CEO Ted Murphy made a recent post about Google’s new “modification” of PageRank. It seems that Pay-Per-Post bloggers have had their PageRank dropped to zero overnight prompting Murphy to claim, “Google has proven that PR has little to do with blog traffic, influence or relevance.” This incident has created a lot of buzz about [...]
You may spend a lot of time thinking about optimizing your web site. But, are you also paying attention to your web site analytics? For instance do you know how many unique visitors your site had last week? Or how they found your site? Or what pages they visited before they left? While SEO is [...]
